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Animal was conceived back in 1987 by two surfers fed up with losing their watches in extreme conditions. They came up with a solution in the form of a webbing and velcro strap that was hugely popular and put the name Animal firmly on the map. Fast forward two decades and Animal is now a design-led freesports brand, sponsoring an extensive team of riders & events in each of its core sports from grass roots through to pros.


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