C1RCA The Griz Commercial #4

C1RCA is proud to announce it’s collaboration with Santa Cruz Skateboards on a Spring 2012 colorway of shared team rider, Emmanuel Guzman’s, pro-model, The Griz.

Guzman has been on Santa Cruz his entire career and it only made sense to blend the two companies to support the release of The Griz.

The Griz, named after Emmanuel’s eating club, is a vulcanized shoe with tongue and collar padding for extra support. It’s triple stitched for durability and there is a reinforced one-piece toe cap that will help to reduce blow-outs. The Griz is the debut shoe for C1RCA’s Aerocush technology. Until now it was not possible to use PU foam as a midsole in a Vulcanized shoe due to the high heat during the production process. C1RCA has developed a special compound of PU foam that is fused directly to our Fusion Grip rubber outsole prior to vulcanizing. Thus creating a full length cushioning midsole inside a genuine vulcanized shoe. In addition, we also placed a special high impact absorbing foam rubber cookie into the heel. This combination provides unsurpassed comfort and heel protection. Look for the bright blue insole that denotes the Aerocush technology.