Attention all adventurous women! Cooler has joined forces with the amazing KEEN to get rad and sporty women together for a fitness revolution!
Getting exercise into our working week can easily feel like a chore. When the weekend comes around and we can get out to mountains, beaches or forests, exercising feels like the best thing in the world. When we have to spend hours in a musty, air conditioned rooms, looking at how many calories we’ve burned on the treadmill however, exercise suddenly feels way less fun.The TrailFit movement wants to unite all the rad, adventurous women that are hiding in this concrete jungle and get them to join together and make the most of the world around them.
If you’re the kind of person who craves adventure and understands the need the fresh air, spending time outside is important. You need to move your body and feel those endorphins in a natural, outside environment. That’s what it’s all about, right? TrailFit is all about changing your fitness to make it all about loving fitness and the outdoors and NOTHING about counting calories. We want you to come along for an awesome outside event and join the Trailfit movement….
The History Of Trailfit
TrailFit is all about elevating your fitness on any trail you choose. A fitness movement for all adventure-seeking women who want to spend as much of their spare time as possible outside, TrailFit focuses on enjoying being active while also getting fit.
Whether it be pounding the city streets at dawn, walking home through the parks after work or hitting the trails and going off the grid at the weekend, TrailFit is all about seeing exercise as a lot more than just an hour at the gym, counting calories on your elliptical.
As well as being good for your body and health, it’s proven that spending time outside is good for clearing your head and general happiness, yet so many people go from their home, to their office, to the gym and back home. The TrailFit movement looks to open people’s eyes to the possibilities around us for ways get outside and working out more imaginatively in both an urban and countryside environment.
TrailFit women care about making their exercise part of their lifestyle. Whether its urban hikes down canals and through abandoned areas of a city, or going wild in the countryside at the weekend as long as your getting fresh air, exploring your surroundings and moving your body, you’re part of the TrailFit movement.
Meet The Terradora
Any good revolution requires awesome gear and this is where the Terradora comes in. Not just a trail boot, the Terradora was designed from the ground up by adventurous women, to work specifically for adventurous women.
TrailFit women need to be able to go from a gnarly trail climb, to a park run and on to a city yoga class without carrying a load of gear around with them. The Terradora was built with this in mind, sturdy enough to last an outdoor workout, stylish enough to wear in the city and well designed enough to last for years and years of adventuring.
TrailFit can be practiced in the outdoors, in can be in the park near your house and it can be in the middle of a city centre at night after work. The Terradora is made to suit every type of trail you find yourself on.