We’ve teamed up with Jeep, who are celebrating their 75th anniversary this year, to shine a spotlight on some of the ultimate renegades from the world of action sports – past, present and future. As a Jeep Brand Ambassador, Dan is undoubtedly one of these – a rider who does things differently and follows his own path. In this exclusive interview he explains why, despite his many years at the top, his passion for all things mountain biking remains undimmed – and how it still feels like an adventure every time he gets out on his beloved trails.
Spending your time digging – working endless hours with spades and rakes, covered in dirt when the sun shines and knee deep in mud when it’s raining – might not sound like everyone’s idea of a dream job. But professional mountain bike course designer, trail digger and Jeep Brand Ambassador Dan Atherton wouldn’t have it any other way.
Of course, as one of the best-respected designers in the business, not to mention a hugely talented mountain biker in his own right, Dan is operating at the pinnacle of the sport. It’s not like he’s doing all the hard graft by himself. But such is his passion for building the best jumps humanly possible, and the thoroughness of his approach, that he still personally puts in long hours with the shovel. For Dan though, the rewards make all the hard work worthwhile.