The movie money men have always enjoyed cashing in on youth culture. Whether it’s by making some sweet dough off children’s love of Pokémon, or by producing an entire film about baseball caps being worn backwards; if young people like a thing, you can virtually guarantee that somewhere in Hollywood there’s a fat cat telling his scriptwriters to shoehorn that thing into the film they’re working on.
Skateboarding is synonymous with young people, and being cool. Because of this, skateboards often find themselves front and centre on the posters for various slices of visual nonsense. Sometimes, in fairness to them, these films are about skateboarding. Often, however, there really is no reason whatsoever for a skateboard to feature at all.
We scoured our old friend the internet and found some truly classic examples of skateboards being used both appropriately, and inappropriately, to promote a film. Seriously, some of these movies look so bad.
1) “Why take the road when you can fly?”