British TV channel, Channel 4, has always had a reputation for pushing boundaries and maintaining a liberal political stance. As of yesterday they rebranded their channel, changing their logo from white to the colours of the rainbow in solidarity with gay athletes.
As well as airing important documentaries about life for the gay community in Russia, they’ve also launched their own unofficial Olympic anthem, ‘Gay Mountain’ which wishes ‘good luck to everyone out in Sochi’. It is unstoppably catchy and the MPORA office can’t stop humming it.